Privacy Policy

last updated: 1st Oct 2025

Welcome to Swarnsilva

At Swarnsilva, we deeply value your trust and are committed to protecting your personal information. This Privacy Policy explains in clear, simple terms how we collect, use, store, and safeguard your data when you visit our website or make a purchase from us.

We believe in transparency, so we’ve written this policy in straightforward language. If you have any questions after reading, please don’t hesitate to contact us.

1. Information We Collect

1.1 Personal Information You Provide

When you interact with our website, we may collect the following information that you voluntarily provide:

Account Registration & Purchases:

• • Name – To address you properly and personalize your experience
  • Email Address – For order confirmations, shipping updates, and important account communications
  • Phone Number – To contact you about your order if needed, and for delivery purposes
  • Billing Address – Required for payment processing and invoice generation
  • Shipping Address – To deliver your purchases to the correct location
  • Payment Information – Credit/debit card details or other payment methods (processed securely through encrypted payment gateways)

Customer Support:

• • Any information you provide when contacting our support team, including messages, queries, and feedback

Optional Information:

• • Gender to suggest better options
  • Preferences and interests (to provide personalized recommendations)

1.2 Information Collected Automatically

When you browse our website, certain information is automatically collected through technology:

Technical Information:

• • IP Address – Your device’s internet address, used for security and geographic customization
  • Browser Type and Version – Helps us optimize the website for different browsers
  • Device Information – Type of device, operating system, and screen size to ensure proper display
  • Browsing Behavior – Pages visited, time spent, clicks, and navigation patterns to improve user experience

Cookies and Similar Technologies: We use cookies (small text files stored on your device) to:

• • Keep you logged in to your account
  • Remember items in your shopping cart
  • Remember your preferences and settings
  • Analyze website traffic and performance
  • Provide personalized product recommendations

You can control cookie settings through your browser, but note that disabling cookies may limit some website functionality.

1.3 Information from Third Parties

We may receive information from:

• • Payment Processors – Transaction confirmation and fraud prevention data
  • Shipping Partners – Delivery status and tracking information
  • Social Media Platforms – By choosing to connect with us through your social account, you may receive emails, messages, or posts about special offers, coupons, and promotions.

2. How We Use Your Information

We use your personal information for the following legitimate business purposes:

2.1 Order Processing and Fulfillment

• • Processing and completing your purchases
  • Sending order confirmations and shipping notifications
  • Managing returns, exchanges, and refunds
  • Providing customer support for your orders

2.2 Account Management

• • Creating and maintaining your customer account
  • Allowing you to view order history and track shipments
  • Saving your preferences for future visits
  • Enabling wish lists and saved items

2.3 Communication

• • Sending important updates about your orders
  • Responding to your inquiries and support requests
  • Sending newsletters and promotional offers (only if you’ve opted in)
  • Requesting feedback and reviews about our products

2.4 Website Improvement

• • Analyzing how customers use our website to improve navigation and features
  • Conducting research and analytics to enhance product offerings
  • Testing new features and functionality
  • Identifying and fixing technical issues

2.5 Marketing and Personalization

• • Providing personalized product recommendations based on your browsing and purchase history
  • Sending targeted promotions and special offers (with your consent)
  • Displaying relevant advertisements on third-party websites
  • Creating custom content based on your interests

2.6 Security and Fraud Prevention

• • Detecting and preventing fraudulent transactions
  • Protecting against unauthorized access to accounts
  • Monitoring for security threats and suspicious activity
  • Complying with legal obligations and enforcing our terms of service

3. Legal Basis for Processing (For EU/EEA Visitors)

If you are located in the European Union or European Economic Area, we process your personal data based on:

• Contract Performance – Processing necessary to fulfill your orders and provide services
• Legitimate Interests – Improving our services, preventing fraud, and marketing our products
• Legal Obligation – Complying with tax, accounting, and other legal requirements
• Consent – When you’ve explicitly agreed to receive marketing communications or use certain features

You have the right to withdraw consent at any time where we rely on consent as the legal basis.

4. Information Sharing and Disclosure

We respect your privacy and do not sell your personal information to third parties. We only share your data in the following limited circumstances:

4.1 Service Providers

We work with trusted third-party companies that help us operate our business:

• • Payment Processors – To securely process credit card and other payment transactions (e.g., PayPal, Stripe, Razorpay)
  • Shipping and Logistics Partners – To deliver your orders (e.g., courier services, postal services)
  • Email Service Providers – To send transactional and marketing emails
  • Web Hosting and Cloud Services – To store data and host our website 
  • Analytics Providers – To understand website usage 
  • Customer Support Tools – To provide efficient customer service
  • Marketing & Product Team – To analyze user interest and need to design ads an develop products 

These service providers are contractually obligated to keep your information confidential and use it only for the specific services they provide to us.

4.2 Legal Requirements

We may disclose your information when required by law:

• • In response to court orders, subpoenas, or legal processes
  • To comply with tax, accounting, or regulatory requirements
  • To protect our rights, property, or safety, or that of our customers
  • To investigate fraud, security issues, or violations of our terms
  • In connection with legal claims or disputes

4.3 Business Transfers

If Swarnsilva is involved in a merger, acquisition, sale of assets, or bankruptcy, your personal information may be transferred to the new entity. We will notify you of any such change and any choices you may have.

5. Data Security

We take the security of your personal information seriously and implement industry-standard measures:

Security Measures:

• Encryption – SSL/TLS encryption for all data transmitted between your browser and our servers
• Secure Payment Processing – PCI DSS compliant payment gateways that encrypt credit card information
• Access Controls – Limited employee access to personal data on a need-to-know basis
• Regular Security Audits – Ongoing monitoring for vulnerabilities and threats
• Secure Servers – Data stored on protected servers with firewalls and intrusion detection
• Password Protection – Encrypted password storage and strong password requirements

Important Note: While we implement robust security measures, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security, but we continually work to protect your information.

6. Data Retention

We retain your personal information only as long as necessary for the purposes outlined in this policy:

• Account Information – Retained while your account is active and for a reasonable period after closure
• Order History – Kept for 7-10 years to comply with tax and accounting requirements
• Marketing Data – Retained until you unsubscribe or request deletion
• Website Analytics – Aggregated data retained indefinitely; individual data retained for 26 months
• Customer Support Records – Retained for 3-5 years for quality assurance and legal purposes

When data is no longer needed, we securely delete or anonymize it.

7. Your Rights and Choices

You have important rights regarding your personal information:

7.1 Access and Portability

• Right to Access – Request a copy of the personal data we hold about you
• Right to Data Portability – Receive your data in a structured, machine-readable format

7.2 Correction and Deletion

• Right to Rectification – Correct any inaccurate or incomplete information
• Right to Erasure – Request deletion of your personal data (subject to legal obligations)

7.3 Control and Restriction

• Right to Object – Object to processing based on legitimate interests or for direct marketing
• Right to Restriction – Request that we limit how we use your data in certain circumstances

7.4 Marketing Communications

• Unsubscribe – Opt out of promotional emails by clicking the “unsubscribe” link in any marketing email
• Preferences – Update your communication preferences in your account settings

7.5 Cookie Management

• Browser Settings – Control cookies through your web browser settings
• Opt-Out Tools – Use opt-out mechanisms for advertising cookies

How to Exercise Your Rights:

Contact us through the contact information provided below. We will respond within 30 days.

8. Children’s Privacy

Swarnsilva does not knowingly collect personal information from children under the age of 13 (or the applicable age of consent in your jurisdiction). Our website and services are intended for adults.

If you are a parent or guardian and believe your child has provided us with personal information without your consent, please contact us immediately. We will promptly delete such information from our systems.

9. International Data Transfers

Swarnsilva operates in India. If you are accessing our website from outside India, please be aware that your information may be transferred to, stored, and processed in India where our servers are located.

By using our website and providing your information, you consent to this transfer. We ensure that appropriate safeguards are in place to protect your data in accordance with this Privacy Policy and applicable laws.

10. Third-Party Links

Our website may contain links to third-party websites, social media platforms, or services that are not operated by Swarnsilva. We are not responsible for the privacy practices of these external sites.

We encourage you to review the privacy policies of any third-party sites you visit. This Privacy Policy applies only to information collected by Swarnsilva.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors.

What Happens When We Update:

• Significant changes will be communicated via email or prominent notice on our website
• Continued use of our services after changes constitutes acceptance of the updated policy

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

12. Contact Us

We’re here to help with any questions, concerns, or requests regarding your privacy and personal data.

Swarnsilva

Customer Support: support@swarnsilva.com
Phone: 88888 00079
Address: 4837/44, Reghar Pura, Block 33, Beadonpura, Karol Bagh, New Delhi, Delhi, 110005

Response Time: We aim to respond to all privacy inquiries within 5-7 business days.

13. Glossary of Terms

To help you better understand this policy, here are definitions of key terms:

• Personal Information/Data – Any information that can identify you as an individual (name, email, address, etc.)
• Cookies – Small text files stored on your device that help websites remember your preferences and activity
• IP Address – A unique numerical label assigned to your device when connected to the internet
• Data Processing – Any operation performed on personal data, including collection, storage, use, and deletion
• Data Controller – The entity (Swarnsilva) that determines how and why personal data is processed
• Data Processor – A third party that processes data on behalf of the data controller
• Encryption – The process of converting data into a coded format to prevent unauthorized access
• SSL/TLS – Security protocols that encrypt data transmitted between your browser and our website
• PCI DSS – Payment Card Industry Data Security Standard – security requirements for handling credit card information

Your Trust Matters

At Swarnsilva, protecting your privacy isn’t just about compliance—it’s about building lasting relationships based on trust and respect. We’re committed to being transparent about our practices and giving you control over your personal information.

Thank you for trusting us with your business.